Privacy Policy

Effective Date: January 01, 2025

Wellspring Pediatric Plastics (“Wellspring Pediatric Plastics,” “we,” “us,” or “our”) operates the website at https://www.wellspringpediatricsplastics.com (the “Site”) and related online services, including our patient communications by email and text/SMS/MMS (collectively, the “Services”).

This Privacy Policy explains how we collect, use, disclose, and protect personal information when you use the Services, and the choices you have.

By using the Services, you consent to the practices described in this Privacy Policy and, where applicable, our Terms & Conditions.

1) Information We Collect

a) Personal Information You Provide

We may collect information that identifies you or can reasonably be linked to you (“Personal Information”), such as:

• Name and contact details (first/last name, email address, phone number)
• Postal address (street, city, state, ZIP/Postal code)
• Appointment details and preferences
• Messages and communications you send us (including SMS/MMS)
• Marketing and communication preferencesb) Usage Data

We collect information about how the Services are accessed and used (“Usage Data”), including IP address, device and browser type, pages visited, referring/exit pages, timestamps, session duration, and unique identifiers for analytics and security.

c) Cookies and Similar Technologies

We use cookies, pixels, tags, SDKs, and similar technologies to operate, secure, and improve the Services and to remember preferences. You can control cookies through your browser settings; some features may not function properly if you disable cookies.

2) How We Use Information

We use Personal Information and Usage Data to:

• Provide, maintain, and improve the Services
• Communicate with you, including administrative and marketing messages (per your preferences and applicable laws)
• Schedule, confirm, and manage appointments
• Respond to inquiries and provide customer support
• Monitor, analyze, and improve site performance and marketing effectiveness
• Detect, prevent, and address security or technical issues
• Comply with legal obligations and enforce our terms
• Support our SMS/MMS program (see Section 6)

3) Text Messaging (SMS/MMS) Program — A2P 10DLC Compliance

We offer optional, recurring text messaging communications, such as appointment reminders, updates, promotions, and two-way support (the “Messaging Program”).

Program Name: Wellspring Pediatric Plastics Alerts
Message Frequency: Recurring messages; frequency varies by user activity (e.g., appointment flow) and marketing preferences.
Cost: Msg & Data Rates May Apply.
Carriers: Wireless carriers are not liable for delayed or undelivered messages.

a) Opt-In Consent (How You Subscribe)

You may opt in by any of the following consent methods (as applicable to your interaction):

• Submitting a form on our Site with a clear checkbox stating you agree to receive recurring text messages from Wellspring Pediatric Plastics at the number provided;
• Texting a designated keyword we advertise to our long code/virtual number;
• Providing written consent on an in-office or digital intake form that clearly authorizes us to text you; or
• Checking a consent box during online booking or chat that describes the Messaging Program.

Important: Consent is not a condition of purchase or treatment. You must be the subscriber or customary user of the phone number provided.

b) Opt-Out (How to Stop Messages)

You can opt out at any time by texting STOP, END, CANCEL, UNSUBSCRIBE, or QUIT to the number sending you messages. After you send one of these keywords, we will send a one-time confirmation message and cease further marketing texts to that number. You may also request removal by emailing privacy@wellspringpediatricsplastics.com or calling our office.

c) Help & Support

For help, text HELP or contact us at privacy@wellspringpediatricsplastics.com. You can also call our office during business hours.

d) Opt-In/Opt-Out & Preferences

You may manage your SMS and email preferences at any time by using the links or instructions in our messages or by contacting us. If you opt out of marketing texts, we may still send non-marketing/transactional messages (e.g., appointment or account notices) as permitted by law.

e) Data We Process for Messaging

When you participate, we process your mobile number, message content, delivery and engagement metadata (timestamps, delivery status), and opt-in/opt-out logs to comply with CTIA/TCPA/A2P requirements, troubleshoot, and improve the program.

4) Legal Basis and Telephone Consumer Protection Act (TCPA) Notice

Where required by law, we obtain your express consent before sending recurring automated marketing texts. By opting in, you authorize Wellspring Pediatric Plastics (or its service providers) to send you automated and/or prerecorded texts at the number you provided. Consent is not a condition of purchase. You can opt out at any time as described above.

5) Google Analytics and Similar Tools

We use Google Analytics to help understand site usage and improve performance. For more information about Google’s data practices, visit: https://policies.google.com/privacy
You can opt out by installing the Google Analytics Opt-out Browser Add-on.

6) Sharing and Disclosure of Information

We do not sell Personal Information. We may share Personal Information with:

• Service Providers who perform services on our behalf (e.g., hosting, analytics, communications, CRM/SMS providers such as GoHighLevel, payment processing) under confidentiality and use restrictions;
• Professional Advisors (e.g., lawyers, auditors) under duties of confidentiality;
• Legal/Compliance: when required by law, subpoena, or to protect our rights, users, or the public;
• Business Transfers: in connection with a merger, acquisition, financing, or sale of assets, subject to this Policy’s protections.

7) International Data Transfers

If you access the Services from outside the United States, you understand your information may be transferred to, stored in, and processed in the United States where privacy laws may differ from those in your location.

8) Data Security

We implement commercially reasonable administrative, technical, and physical safeguards designed to protect Personal Information. However, no method of transmission or storage is completely secure, and we cannot guarantee absolute security.

9) Data Retention

We retain Personal Information for as long as necessary to provide the Services, comply with legal obligations, resolve disputes, enforce agreements, and support our opt-in/opt-out recordkeeping requirements.

10) Your Privacy Choices

• Email Marketing: You can unsubscribe using the “unsubscribe” link in our emails.
• SMS/MMS Marketing: Text STOP to opt out (see Section 3).
• Cookies/Tracking: Manage cookies in your browser settings.
• Analytics Opt-Out: Use the Google opt-out tools noted above.
• Do Not Track: Our Services currently do not respond to browser “Do Not Track” signals.

11) State Privacy Rights (including California)

Depending on your state of residence (e.g., California (CCPA/CPRA), Colorado, Connecticut, Utah, Virginia), you may have rights to:

• Know/access the categories and specific pieces of Personal Information we collect, use, and disclose;
• Delete certain Personal Information;
• Correct inaccuracies in your Personal Information;
• Opt out of the sale or sharing of Personal Information for cross-context behavioral advertising (we do not sell Personal Information and we do not share it for cross-context behavioral advertising as defined by the CPRA);
• Limit the use/disclosure of sensitive Personal Information where applicable.

To exercise rights, email privacy@wellspringpediatricsplastics.com with the subject “Privacy Request,” and provide your name, contact information, the right you are exercising, and sufficient details for us to verify your identity and process your request. You may designate an authorized agent as permitted by law.

12) Children’s Privacy (COPPA Notice)

Our Services are intended for parents/guardians and patients’ caregivers. We do not knowingly collect Personal Information directly from children under 13 without verifiable parental consent. If you believe a child under 13 has provided Personal Information to us without consent, please contact privacy@wellspringpediatricsplastics.com, and we will take appropriate steps to delete such information. For teenagers 13–17, we request parent/guardian involvement and consent where required by applicable law.

13) Links to Other Sites

The Services may contain links to third-party websites or services. We are not responsible for the privacy practices of those third parties. We encourage you to review the privacy policies of any third-party sites you visit.

14) Changes to This Privacy Policy

We may update this Privacy Policy from time to time. If we make material changes, we will post the updated Policy on this page with a new Effective Date and, where required, provide additional notice. Your continued use of the Services after the Effective Date constitutes acceptance of the updated Policy.

15) Contact Us

If you have questions, requests, or complaints about this Privacy Policy or our privacy practices, or if you need help with our Messaging Program, contact us:

• Email: privacy@wellspringpediatricsplastics.com
• Mailing Address: Wellspring Pediatric Plastics, Attn: Privacy, 1600 W. 38th St. Suite 206, Austin, TX 78731
• Phone: (512) 600-2888